What you need to know about vitamin C and the secret most skincare companies won't tell you
'It's a must have'. You've probably heard this many times about many ingredients, but don't roll your eyes just yet. I can already hear you saying to yourself - "What, it's a 'must have' like oxygen, like water?". But yes, in the world of active skincare for radiant skin, natural vitamin C is a 'must have'.
Vitamin C is the perfect skincare active. Ideal for any skin type and age, it's not just necessary for a healthy complexion but vital for your collagen production. So, so many products advertise vitamin C but, not all vitamin C is created equal. But, don't take my word for it. Check the back of just about any vitamin C skincare and look at the ingredients. I bet you'll find listed 'ascorbic acid'. That's because the majority of skincare doesn't contain natural vitamin C, but its irrelevant underperforming cousin, ascorbic acid. Ascorbic acid is in no way, shape, or form as effective as natural, active vitamin C.

You might sense my frustration here, but supposed vitamin C products that use ascorbic acid highlight all that is wrong with the mainstream skincare industry.
Let me breakdown why.
Ascorbic acid only replicates one of the elements in natural vitamin C, making it unable to be utilised by your body. Your body needs the complete complex of natural vitamin C to gain its full benefits. This is why in Clean Collagen, you'll find a very high amount of natural vitamin C, full spectrum, whole complex, which your skin readily absorbs and utilises for unparalleled skin nutrition.
Another big difference between natural vitamin C and ascorbic acid is antioxidants. Natural vitamin C is packed with antioxidants ensuring your skin also has protection from environmental factors such as pollution and UV. Ascorbic acid contains no antioxidants, so no protection and no benefits.