Do no harm. That’s the motto of Terra Tonics, which launched in 2020. The brand “pays homage to a holistic lifestyle with nods to Ayurvedic health, aromatherapy and indigenous knowledge,” explains founder, Bhavna Suri.

The idea for Terra Tonics first took root in 2017 when Suri started questioning her impact on the planet. She’d grown up surrounded by nature, which was a constant source of health and wellbeing to her family. Suri had also spent years having her skin prodded and poked while modelling. So she started looking into skincare more. “As I delved deeper into skin care, the ingredients, packaging, sourcing and practices stunned me and I knew this is where I wanted to create change and affirm awareness.”

Suri noticed a lack of information about collagen, and how sustainable it really is. “I wanted a product that provided unparalleled results but at the same time was not harmful in any way to animals and the planet.”

Terra Tonics launched with its multi award winning Clean Collagen. “It arose from necessity and me genuinely wanting a product that encapsulates the wonders of collagen but done purely without any harm and through the ingenuity of plants.”

Sustainability is at the core of Terra Tonics—from sustainable ingredient sourcing to recycled packaging to carbon offset shipping. “Clean beauty and sustainability should not be the exception, it must become the norm.” Suri notes that the products need to be unquestionably effective but also need to be thoroughly sustainable from concept to storefront.

The brand’s aim is to significantly reduce and eventually stop non-renewable resource consumption. Suri is working hard to achieve this aim. She shares that Terra Tonics has something in the works that is the future for sustainable solutions and hasn’t been seen yet in Australia.

“For me Terra Tonics is just not skin care, it's about choosing to do better, feel better and live better.”

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